Tuesday, January 17, 2006

Blog Guidelines

The subjects of blog posts and comments should fall within the scope of the Sirsi ILS implementation project. If you are uncertain whether a particular subject or issue you want to post or comment about is “on topic”, please contact Alan Stewart or Steve Foster before you post or comment.

Please remember to adhere to copyright laws; the library cannot use graphics, text or multimedia from copyrighted sources. Public domain graphics, graphics produced by MPLIC staff, or graphics for which the library has a release or right to use through purchase may be used. (See below for information on using SirsiDynix graphics.)

All staff members contributing either posts or comments to the blog are expected to conform to the City of Memphis Human Resources Manual policy PM-78-04, “Use of the Internet, Internal & External Electronic Mail & General Use of Personal Computers”. Staff should also keep in mind that any information they convey in the context of their employment at Memphis Public Library is a reflection of the entire library system.

The SirsiDynix company is supporting our blogging effort, but has asked us to respect their proprietary information. Staff members should exercise care not to post information that provides specific details about the inner workings of Sirsi’s technology. Please review the following information from SirsiDynix carefully, and contact Steve or Alan if you have any questions:

SirsiDynix's "Blog Guidelines and Notes"
Blogging is an exciting new technology and we are experimenting with it, too. SirsiDynix looks forward to learning from your experience to see if other customers might find it useful. We want to encourage you in this new venture; however, there are some legal matters that we have to be concerned about in order to protect the SirsiDynix name and its proprietary information. Attached are the relevant portions of your contract and some additional notes so that you can keep these matters in mind regarding Blog use of SirsiDynix information (e.g. logos, trademarks or screen shots, text [software and training documents], software, photographs, video, graphics or other SirsiDynix proprietary materials).
A. As part of the license to use the SirsiDynix Software products Memphis Public Library has agreed that:
“9. LIBRARY shall not disclose, furnish, transfer, sub-license or assign in whole or in part to any third party the Software or any rights therein, granted under the terms of this License.
10. LIBRARY acknowledges that all Software provided to LIBRARY by SirsiDynix, contains proprietary copyrighted, confidential and/or trade secret information of SirsiDynix or the relevant third party provider and LIBRARY agrees to take all precautions to safeguard the confidentiality of such information. No portion of the Software, including its Associated Documentation, may be made available by LIBRARY to any party except to those of its employees or agents who need to use such information in accordance with the agreement under which it was provided by SirsiDynix. LIBRARY acknowledges that if it violates this LICENSE AGREEMENT, SirsiDynix or the relevant third party provider will have all the rights provided herein and available under law including the right to injunctive relief.”
B. Logos, marks or screen shots may never be used by third parties except under a license or written guidelines from SirsiDynix. A guideline for logos, marks or screen shots usage follows:
SirsiDynix has developed the following guidelines for logo and screen shot use in customers’ web sites, promotional materials, publications and signage. The guidelines are designed to protect and maintain the integrity of SirsiDynix logos, copyrights, trademarks and trade secrets. You may make fair use of our trademarks or screen shots in advertising, publications and promotional materials, and in referring to our products or services (for example, on your Web site or in training materials) without SirsiDynix’s permission, provided you do not modify, alter or change the SirsiDynix artwork (graphics), and provide proper attribution noted below.
If you wish to use SirsiDynix logos, screen shots or trademarks in any manner other than that described above, SirsiDynix must grant you a license prior to such use. Please make such requests by email to webmaster@sirsidynix.com.
SirsiDynix trademarks or screen shots may never be used:
· In a non-SirsiDynix product name or publication title.
· In, as, or as part of your own trademark.
· To identify products or services that are not SirsiDynix’s.
· To cause confusion.
· To suggest inaccurately that we sponsor, endorse, or are otherwise connected with your activities, products, or services.
· To disparage SirsiDynix.
· In any other manner that SirsiDynix finds offensive or inappropriate.
SirsiDynix reserves the right to inspect any usage of its trademarks or screen shots and may terminate its nonexclusive, royalty-free grant if SirsiDynix determines that a customer has used trademarks or screen shots in violation of any of these guidelines.
C. Customers are advised to audit Blog members and content to prevent members from using the Blog to (a) upload, post or otherwise transmit any content that is unlawful, harmful, threatening, abusive, harassing, tortious, defamatory, vulgar, obscene, libelous, invasive of privacy, hateful, or otherwise objectionable to or regarding SirsiDynix; (b) impersonate a SirsiDynix employee or official, forum leader, guide or host, or falsely state or otherwise misrepresent affiliation with SirsiDynix; (c) upload, post or otherwise transmit any content that you do not have a right to transmit under any law or under contractual relationship with SirsiDynix (such as inside information, proprietary and confidential information learned or disclosed as part of our relationships or under nondisclosure agreements); or (d) upload, post or otherwise transmit any content that infringes any patent, trademark, trade secret, copyright or other proprietary rights of SirsiDynix.
D. SirsiDynix does not accept liability to any person for the information or advice provided on a customer Blog or incorporated into it by reference. SirsiDynix does not accept any liability for loss or damages incurred as a result of reliance placed upon the content of a customer Blog.

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